I just sent the following note to an email list of former PR colleagues:

This morning I went through a three-and-a-half-hour media training session this morning with Jim Cameron, and I would highly recommend him.

As some of you know, before and after my one year at NRW, I was a
journalist for several years for publications including Ad Age, Boston Globe and a newspaper I edited myself, Budapest Week. In addition to my PR experience, I've also worked as an industry analyst and have done lots of public speaking and many press interviews on the receiving end. So you might think I would be fairly seasoned. I would like to think I am, but I still found this training highly valuable.

He started with a one-and-a-half-hour PPT presentation with loads of
practical advice, tactics and strategies for dealing with press interviews. He's a former print and broadcast journalist of more than 10 years and been doing media training for 25 years. The second half
of the meeting consisted of mock interviews with the four of us being
trained. The mock interviews were brutal, nightmare scenario practice
sessions, where he did his best to interrupt us, steer us off topic,
ask hot-botton, dangerous questions and so forth. It really kept you
on your feet and made the subjects think strategically and tactically.

Highly recommended. Details here: Camcomm.com (Jim, a tip: you're overdue for a site redesign.)

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