Executive Summary Archives

Disclaimer:

The opinions blogged herein represently only those of Rick E. Bruner and do not reflect those of his employer, persons or companies mentioned herein, or anyone else.

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Conference Blogging

I think conference blogging could be huge. Last time AdTech staged its conference here in NYC last November, myself and a team organized by MarketingWonk created the AdTechBlog (an official AdTech product, with editorial integrity). I would hope it could be something of a model for lots of industry conferences. Bloggers were simply given free passes to attend the event in exchange for pledging to cover a specified number of sessions and other events. I'm pleased to say we'll be repeating the experience at the San Francisco AdTech this May.


Ross Mayfield just posts an interesting analysis of styles of conference blogging over at Many to Many, a great blog covering social networking trends at Corante.


Thanks to Justin Kirby for the link.
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